CASE District II has awarded Rensselaer a Gold Accolade in the Social Media category for its work on RPi Day. Award recipients will be recognized at the District II Annual Conference February 1-3 in Washington, D.C.
On Friday, March 14, a total of 819 donors, 797 of them Rensselaer alumni, made history by participating in the single largest giving day in celebration of RPi Day. Judges were impressed by the integration, variety, and use of social media that led to the success of RPi Day.
RPi Day, organized by the Office of Annual Giving with contributions from the entire Division of Institute Advancement, encouraged alumni to “Complete the Circle” by making gifts to the Rensselaer Annual Fund, which provides much-needed unrestricted financial support for Rensselaer students. The day was planned around the traditional Pi Day, commemorating the mathematical constant and celebrated around the world on March 14, or 3/14, since 3, 1, and 4 are the three most significant digits of pi in the decimal form. The effort raised more than $230,000 and nearly 800 alumni donated to the Institute.
The Office of Annual Giving is currently planning for 2RPi Day, which will take place in March.